What do you do if an agency damaged your rankings?
Secure your accounts first — domain, hosting, business profile, Search Console — then audit what was published. A site with hundreds of pages for a business with eight services has had pages generated at scale, and those are usually the problem. Check the manual actions report before assuming anything about the cause.
Problem: Your Website Isn't Showing Up on Search Engines
Your website is invisible in search results, or maybe even worse, you’re not ranking as well as before. This could be due to poor SEO practices like outdated content, broken links, and irrelevant keywords. These issues can significantly hurt your online visibility.
Diagnosis: Root Causes of Ranking Downturns
- Outdated Content: Search engines favor fresh content that provides value to users. If your site hasn’t been updated in a while, Google might consider it less relevant.
- Broken Links: Dead links can confuse search engine crawlers and hurt your site’s authority.
- Irrelevant Keywords: Keyword stuffing or using outdated terms can make your content less appealing to both search engines and users.
First Steps: Immediate Actions for Improvement
- Audit Your Website: We’ll conduct a thorough audit to identify broken links, outdated content, and irrelevant keywords. This will give us a clear picture of what needs to be fixed.
- Update Content: Fresh, high-quality content is crucial. We’ll create or update existing content to ensure it’s relevant and engaging for your target audience.
- Fix Broken Links: Redirecting or removing broken links will help maintain the integrity of your site structure and improve user experience.
How BayouEdge Helps
BayouEdge has a team of experienced SEO experts who can help you regain lost rankings quickly. Our services include:
- On-Page Optimization: We’ll optimize your website’s content, meta tags, and schema to ensure it matches the intent of search queries.
- Technical SEO: Ensuring your site is technically sound with fast loading times and mobile responsiveness.
- AI Marketing Support: With AI tools like ChatGPT, Gemini, Claude, and Perplexity, we’ll help you stay ahead by optimizing for these platforms too.
How We Can Help
At BayouEdge, our focus is on practical solutions that deliver results. Whether it’s improving your local SEO to rank higher in Houston or enhancing your overall online presence, we have the expertise to get you back on track and growing again.
Frequently asked questions
What if a bad agency has made my website invisible on search engines?
We can conduct a thorough audit to identify the issues and provide actionable steps to improve your online presence. Contact us for a consultation.
Can BayouEdge help fix broken links and outdated content?
Absolutely, James will address these issues and ensure your site’s structure is robust and user-friendly.
How long does it take to see results from SEO improvements?
Results can vary, but with our expertise, we’ll work quickly to get you back on track. Contact us for a timeline that works for you.